Part II of a multi-part series on why movies fail at the box office
Financial data sourced from publicly available information
A movie’s financial success or failure depends on a single thing that happens to the main character in the first act. That one thing determines whether the story that follows will attract audiences or not, and it determines whether the movie will succeed at the box office or not.
That’s a pretty outrageous claim, isn’t it? We all know there are many factors that influence a movie’s success, not just something that happens to the main character. For a start, the star and the director are far more important, right?
No, that is definitely not right.